Whether you are just getting your business started or you already have a webs presence and looking at ways to improve your online presence, chances are that you would have already heard of WordPress, the most popular content management system in the world.
There are numerous factors to consider while choosing the right platform for creating your website. Some website building tools are geared towards functionality while others are created to be more user-friendly. WordPress is a mixture of both and hence unique in its own way.
Simply put WordPress CMS is feature-rich, scalable and easy to manage. That explains why its market share among CMS website platforms is almost 60 percent.
WordPress powers millions of websites worldwide, and many big brands use WordPress: Walt Disney, BBC America, MTV News, Microsoft News Center, Facebook Newsroom, Bata Shoe, Prime Minister Office of India and even BlackBerry – they all use WordPress! That’s a pretty impressive list of users and its good enough for your site.
Still not convinced about WordPress?
Here is our: Top 5 impressive reasons why you should build your website on WordPress.
Reason 1: WordPress is cost effective
It’s Free! WordPress is an open source community project where tens of thousands of talented people have made contributions to make it into a great software that it is today. And it is updated regularly, but you don’t have to pay anything for the upgrades.
One year ago, WordPress was utilized by approximately 8.5% of the top million websites in the world, so to jump from 8.5% to 14.7% in one year alone speaks volumes for how popular WordPress is becoming, and how much people love this platform.
The bigger surprise, however, and by far the most impressive WordPress usage statistic is that 26.9% of all websites on the web now use WordPress.
Reason 2: WordPress is SEO friendly
Search engines such as Google love WordPress because it uses well-written code. If you are looking to get a head start with Search Engine Optimization, WordPress is the way to go for your website or blog. Adding fresh relevant content to your website is easy with WordPress which is highly recommended as part of your online marketing strategy. Since it tells search engines that your site is alive and well, thereby increasing your website’s rank and your chances of being found via organic searches.
Reason 3: WordPress is easy to use
WordPress is really easy to use. You don’t have to be a technical genius to learn how to use WordPress and you don’t have to be a web designer to update your content. If you know how to use a Microsoft Word, you will be able to easily update the content on your WordPress site.
Reason 4: WordPress makes it easy to find a solution
Plugins are basically add-ons that can be easily installed in the WordPress dashboard area to add features that are not part of the core code. If you need specific features that are not built in, there are literally thousands of plugins available to enhance WordPress functionality.
Reason 5: WordPress is flexible and scalable
A great thing about WordPress is, as I mentioned above, that it’s completely open source – which means that the source code used to run WordPress is available to the general public. This means that we Webarro a WordPress based web development company can modify the code if necessary in order to create a completely customized WordPress website for your business.
That’s not it, it’s scalable too! If you are looking at having a website with millions of posts and has the potential to attract any amount of traffic, you would be glad to know that WordPress can handle all that and much more. You can even build your ecommerce portal on the WordPress platform using WooCommerce plugin with all the features that you would require to run an online store.
Want to know more about the benefits of building your website built on the WordPress platform? Getting in touch with our WordPress experts on support@webarro.com. We’d be happy to help you!
